Journal Description
- Indexed in: Google Scholar, DOAJ, Emerging Sources Citation Index (ESCI), Scopus
- Launched in 2015
- A broad selection of published Special Collections
Social Media + Society (SM+S) is a peer-reviewed, open access journal that focuses on advancing the understanding of social media and its impact on societies past, present and future. Please see the Aims and Scope tab for further information.
This journal is a member of the Committee on Publication Ethics (COPE).
Open access article processing charge (APC) information
The APC for this journal is currently 1000 USD.
The article processing charge (APC) is payable when a manuscript is accepted after peer review, before it is published. The APC is subject to taxes where applicable. Please see further details here.
Submission information
Submit your manuscript today at http://mc.manuscriptcentral.com/smas
Please see the Submission Guidelines tab for more information on how to submit your article to the journal.
Contact
Please direct any queries to sms@sagepub.com
Journal Feed
- by Alkım YalınSocial Media + Society, Volume 10, Issue 2, April-June 2024. This article explores quarantine vlogs on YouTube to examine the cultural production of influencers during the early days of the COVID-19 pandemic. By using a grounded theory approach to analyze 9 quarantine vlogs filmed by woman creators along with 480 user comments, this article argues that quarantine vlogs are shaped by influencers’ competing desires of (1) offering care and soothing content to the viewers and (2) instrumentalizing the discontents of the pandemic moment as a neoliberal device to preserve their aspirational self. In quarantine vlogs, influencers interact with their audiences […]
- by Anastasiya PshenychnykhSocial Media + Society, Volume 10, Issue 2, April-June 2024. In the context of increasing conflicts over material heritage around the world, this article examines the role digital media play in battles over monuments. The rise of digital media brought significant changes to the cultural dynamics of heritage conflicts, which have not been adequately addressed in existing literature. Bringing together work on monuments, (digital) memory conflicts, and digital activism, we identify three key dimensions of monument battles in which the impact of digital media is most clearly visible: (a) participation, democratization, and deterritorialization; (b) reframing and contestation; and (c) mobilization […]
- by Kyounghwa Yonnie KimSocial Media + Society, Volume 10, Issue 2, April-June 2024. This article explores the self-presentation strategies of young Japanese people (aged 19–21) on social media during the COVID-19 pandemic, with a specific focus on their creative resistance to social constraints. Drawing from ethnographic investigations conducted with Japanese college students, we delve into the creative practices undertaken by these individuals to carve out “safe places” within the digital sphere amid the prevailing peer pressure in Japanese culture to rigidly adhere to quarantine rules. Our findings illuminate the diverse strategies employed by Japanese youth to not only project a “socially responsible” self-presentation […]
- by Amber van der WalSocial Media + Society, Volume 10, Issue 2, April-June 2024. The aim of this qualitative study was to uncover homogeneity (commonalities between adolescents), heterogeneity (differences between adolescents), and duality (differences within adolescents) in the relationship between adolescents’ social media use and well-being. To do so, 8 focus groups with 55 adolescents aged 14–17 were conducted. Anchored in the differential susceptibility to media effects model, we examined adolescents’ (1) individual motives and (2) moods leading to social media use, (3) the nature of this use, (4) their affective responses, and (5) perceived longer-term effects. Through deductive thematic analysis, we noted large […]
- by Emma ÖstinSocial Media + Society, Volume 10, Issue 2, April-June 2024. The use of hashtags has become an effective tool for activists to mobilize public support. This study explores whether, and in what ways, such hashtags have been adopted by politicians in power. Conducting a systematic, cross-national analysis, we examine how politicians use, what we call, activism-related hashtags. Using data from the Twitter Parliamentarian Database, we analyze the hashtagging practices of politicians in 10 countries: Australia, Denmark, France, Germany, Italy, Norway, Spain, Sweden, the United Kingdom, and the United States. The analysis explores what types of hashtags politicians use, and to […]
- by Yvonne M. EadonSocial Media + Society, Volume 10, Issue 2, April-June 2024. Rumors about Taylor Swift’s sexuality have persisted since the early days of her career. They have coalesced into an online subculture known as “Gaylor.” Gaylor is a novel kind of conspiracy theory known as a “Closeting Conspiracy Theory” (CCT). CCTs involve speculating about a public figure’s sexuality, gathering pertinent evidence, and producing fan knowledges, often informally, on social media. Like shipping and slash fiction (which they often involve) CCTs are largely feminized. Through a qualitative content analysis of 200 TikTok videos, this article situates Gaylor as a CCT that has […]
- by Anna-Theresa MayerSocial Media + Society, Volume 10, Issue 2, April-June 2024. Scrolling through a social media newsfeed has become almost ubiquitous. Yet, it remains unknown what specific post elements people pay attention to and whether this varies depending on how they access social media newsfeeds. In an eye-tracking experiment among university students (N = 201), we compare user attention to specific post elements like source, title, or picture, in a dynamic Facebook newsfeed by device (desktop vs. mobile) and smartphone usage environment (private vs. public). Significant attentional differences occur at the level of the newsfeed post elements. Users pay less attention to visual […]
- by Hanne M. StegemanSocial Media + Society, Volume 10, Issue 2, April-June 2024. This article examines how sexual content creators manage their (in)visibility, as they navigate the constraints of online hyper(in)visibility. So far, research has focussed on how creators more generally attempt to enhance their visibility through social media platforms. Yet, especially for sexual content creators, platform visibility is not straightforward. These creators are hyper(in)visible: facing simultaneous risks of erasure and public scrutiny, harassment, and stigmatization. Drawing on 27 interviews with creators—online sex workers; LGBTQ+ activists; and sex educators—this research outlines the harms of hyper(in)visibility and creators’ tactics for strategic invisibility. These interviews […]
- by Piera RiccioSocial Media + Society, Volume 10, Issue 2, April-June 2024. Digital beauty filters are pervasive in social media platforms. Despite their popularity and relevance in the selfies culture, there is little research on their characteristics and potential biases. In this article, we study the existence of racial biases on the set of aesthetic canons embedded in social media beauty filters, which we refer to as the Beautyverse. First, we provide a historic contextualization of racial biases in beauty practices, followed by an extensive empirical study of racial biases in beauty filters through state-of-the-art face processing algorithms. We show that beauty […]
- by Christine Sowa LepirdSocial Media + Society, Volume 10, Issue 2, April-June 2024. News journalism has evolved from traditional print media to social media, with a large proportion of readers consuming their news via digital means. Through an analysis of over 1.3 million posts across three social media platforms (Facebook, Twitter, Reddit) pertaining to the 2022 U.S. Midterm Elections, this analysis examines the difference in sharing patterns for four types of news sites—Real News, Local News, Low Credibility News, and Pink Slime. Through Platform-Based Analysis, this study observes that users across all platforms share Real and Local News sequentially, and Real News and […]
- by Yiran DuanSocial Media + Society, Volume 10, Issue 2, April-June 2024. This study examines what types of messages users posted and spread about #Black/Blue/AllLivesMatter during the Black History Month of 2022. Using both qualitative and quantitative methods, about one million tweets were analyzed to test if different levels of opinion leaders tend to spread different kinds of messages related to the context. Using the curation logic of Thorson and Well and Lakoff’s semantic theory as theoretical lenses, we offer some observations about the differences in logics (incentives and norms) that opinion leaders in our dataset might face. We find that different […]
- by Zelly MartinSocial Media + Society, Volume 10, Issue 2, April-June 2024. U.S. anti-abortion activists use social media to advocate for their cause. While influencer scholarship has proliferated within media studies, the advent of political influencers remains understudied, despite their ability to influence public opinion. Through 16 interviews with anti-abortion political influencers combined with digital observation, we examine the emergent tactics of “progressive” anti-abortion influencers. We find that these influencers co-opt marginalized communities’ ideological frameworks and experiences of discrimination in an effort to influence public opinion on abortion. We build upon the concept of identity propaganda from Reddi, Kuo, and Kreiss, but […]